Uncategorized

August 5, 2022

15-24 year olds and counterfeiting: third EUIPO survey

A connected generation, influenced by social networks, sensitive to digital content and brand consumption, 1 in 3 young French people declare having voluntarily accessed pirated content or having intentionally purchased a counterfeit product (clothing, electronics or hygiene) in the last 12 months. This is revealed by the third study conducted by the EUIPO (European Union Intellectual Property Office) on the behaviors of young people aged 15 to 24, across the European Union, towards counterfeiting and piracy. Among the factors cited by these young counterfeit consumers are free or low cost and easy or quick access to the counterfeit product. Without […]
August 19, 2022

Don’t get scalped !

Your website and email addresses related are based on… a domain name (e.g. orange.fr, sncf.com, etc) However, we are often more interested in the content (the site) than in the support (the domain name), that we sometimes forget to renew it. « Who manages this name in our company, the webmaster, the computer scientist, the e-shop manager, the digital com’ officer? » And when you want to renew this domain name – which is still possible after its expiration, during the grace and redemption periods – you realize that you don’t have the login and password to connect to the […]
August 26, 2022

Proof of use of a trademark: Ferrari, red with anger and always conquering!

It is tempting for creators to extend the protection acquired through copyright by filing trademarks, thus acquiring a perpetual monopoly, renewable indefinitely.   It is probably this objective that pushed the Italian company Ferrari to protect its iconic 250 GTO model by filing a European three-dimensional trademark in 2007 to prevent third parties more effectively from producing similar cars.   In 2018, a German manufacturer Ares Performance is suing the trademark for failure to use it, consequently leading to its revocation.  If the mythical Italian manufacturer brought to the EUIPO, the European trademark office, plenty of evidence of sales of the model […]
September 13, 2022

When brands surf on the fame of Queen Elizabeth II

The recent death of Queen Elizabeth II has certainly not escaped you. The British are mourning their Queen, but the whole world is joining in their sadness, as the Queen of England was so iconic and famous far beyond her borders. During the 70 years of her reign, we could see Elizabeth II’s face on stamps, coins, banknotes, on television, but also on Andy Warhol’s paintings, the cover of the Sex Pistols’ single God Save the Queen in 1977, the posters of the series THE CROWN broadcast on Netflix, countless T-shirts and even champagne capsules! If the countless goodies with […]